After Hours
As demands for round-the-clock disinfection evolve in our communities, we evolve right along with them. That’s why we’ve expanded our trusted family of Clorox products by adding the TurboPro Handheld Electrostatic Sprayer — an affordable, accessible, and mobile way to disinfect spaces of all kinds. With powerful Clorox chemistries and a versatile family of products to choose from, evolution is in our nature.
Clorox needed to create a brand campaign to launch their new CloroxPro brand. Previously known as the Professional Products Division, CloroxPro’s Public Health mission goes far beyond keeping surfaces clean, to focus on the places “where clean means everything.”
Where Clean Means Everything
The Code of Clean
Clorox created a program called the Code of Clean. Brands that adhere to the program-established guidelines are considered Clorox-approved and Clorox-clean. Once a brand has been approved, they’re able to display the Clorox Code of Clean logo.
